Roles & Responsibilities

• Set a project’s goals, including deliverables

• Create a detailed plan of how to achieve that goal

• Clearly communicate what is expected and when to all parties involved in the project

• Monitor progress and keep things moving in a positive direction 

• Motivate and inspire team members

What is a Project Manager?

The project manager oversees all of the elements of a project from the beginning to the end and is in charge of internal communications within the agency, working to motivate team members and coordinate their responsibilities. In order to make sure projects are completed on time, a project manager will ensure work keeps moving, even though setbacks and other circumstances arise. This person must be organized, flexible, clear communicators, and possess leadership qualities.  

Classes to take:

• CMN 232: Communication and Conflict

• As many advertising classes as you can! You should understand all the traditional agency roles in order to work effectively with them.